For suppliers

Finnplay is currently live with operators in The Netherlands, Sweden, Lithuania, Estonia, Hungary and Mexico.  Finnplay is also licensed for the Romanian market and MGA.  Finnplay will also consider entering new licensed jurisdictions on a case-by-case basis.  Finnplay only works with operators in licensed jurisdictions holding the local B2C license. 

Finnplay’s platform Titan is commonly referred to as a Player Account Management system (PAM).  The platform integrates all the needed third party services, including games, payments, marketing, responsible gaming, AML, KYC, Business Intelligence and other important tools.  Finnplay’s technology stack delivers seamless cross-supplier performance and access to use the top providers in the industry.  We also manage the wallet, player account, registration flow, limits, responsible gaming features, reporting, technical configurations, and all aspects needed to run a modern online casino. Finnplay can also build and maintain the front end if needed, including mobile-first and native mobile applications.  Operators on Finnplay’s platform make their own contracts for the content and services.  Finnplay’s operators benefit from massive assortment of integrated suppliers, and a technology stack built to optimise the performance of all the components together.

Commonly in the industry, a white label solution is used to refer to a technology provider who also offers the use of their B2C gaming license.  This arrangement is mostly used with licenses from offshore jurisdictions such as Malta, Gibralter, Curaçao, Isle of Mann, etc… In this case, the operator is looking to build a business using both the provider’s B2C license and B2B technology stack.  Finnplay is only operating in regulated jurisdictions which require a locally issued license, such The Netherlands (KSA), Sweden (SGA) and other similar countries.  Finnplay does not offer a B2C license or related services.

There are a lot of different platforms to choose from in the iGaming industry.  It can be difficult to compare apples to apples, when each company offers a slightly different variety of technology, content, services and pricing models.  Finnplay’s unique position in the market is related to our size, service and flexibility.  We have a state-of-the-art technology stack, over 15 years of history and a proven track record of 100% success in the regulated markets where we work.  However, our key differentiator is that we are small enough to be fast and flexible meeting our customer’s demands, but experienced enough (over 100 people and 15+ years in the market) to provide a trusted and reliable and high-performing product to the market.  We also have an unmatched record of compliance, which is always favourable when dealing with regulators and navigating the challenges of staying in line with the ever-changing requirements.

Finnplay is not directly selecting suppliers for integration.  Typically the operators on Finnplay's platform request new integrations and Finnplay makes the platform integration upon their request.  Finnplay does evaluate possible new suppliers and can introduce suitable suppliers to operators via our non-public supplier Marketplace. This is an online resource where operators on the Finnplay platform search information about the integration roadmap, existing and new suppliers available on the platform.