Engagement Manager

This important tool combines smart player segmentation with campaign automation and real-time analytics. Create custom player groups, segmented by behaviour and deliver timely messages, campaigns and bonuses via automated actions.

Engagement Manager - on screen 2021
Anchor link: Player Segmentation (#player-segmentation)

Intelligent Player Segmentation

Segment players according to behaviors and other attributes. Set up and view the player activities at a glance using a "card view". A card defines a single attribute such as "Users registered in past 15 minutes", or "Players not deposited in the past 2 months". Further refine player groups by applying multiple filters with any number of cards to create a player Segment.
  
Anchor link: Action Settings (#action-settings)

Smart Action Settings

Set defined thresholds and triggers to activate messaging and bonuses. Engagement Manager is continuously analyzing player segments and triggers an action whenever a preset target variable is reached such as time, activity / inactivity, deposits, withdrawals, or any gameplay related activity.
  
Anchor link: Automated Campaigns (#automated-campaigns)

Automated Campaigns & Bonuses

Create specialised campaigns that are tied to specific behaviours or activities.  The Engagement manager is monitoring player activities and can be programmed to send out automated campaigns according to player actions / inaction. This optimises campaign delivery sending the right targeted message or bonus at just the right moment.

The messages are delivered via email, SMS and push notification using integrated service providers.
  
Anchor link: Real Time Data (#real-time-data)

Real Time Data Display

View all your player activity and campaign data in sharp detail with insightful graphic displays.  Create multiple customized dashboards to display all your important KPIs fed by real-time data from your site.
  
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References

Kansino.nl

"A very solid platform allowing us flexibility to be unique and local. This, together with a strong and agile team, makes Finnplay a great partner." -Mika Vasara, COO Play North OU

Vegas.hu

“Given Finnplay's outstanding technical expertise, and their understanding of the Hungarian market, they are the perfect partner for us.” - Samuel Falconello Jr

Playdoit.mx

“This one is easy, it’s simply the best option in the market since it’s a company with ethics, sense of responsibility and trustworthiness, if we add that it’s avant-garde and is constantly updating under the best worldwide quality norms and standards, We think it’s not rocket science to choose it”. - Roberto J. Müller I, CFO

7Bet

"We have realized that we‘ve made the right choice choosing Finnplay as our platform partner starting from day 1 of our cooperation. Team, Dedication, Processes and result orientation has been a perfect match for our expectations.“ Justinas Šliažas, CEO

See also

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360 Services

360 Services is a department dedicated to providing top-class services and support to Finnplay customers . 360 offers a collection of services designed to maximize Finnplay’s responsiveness and availability.

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Engagement Manager

This important tool combines smart player segmentation with campaign automation and real-time analytics. Operators create custom player groups, segmented by behaviour and deliver timely messages, campaigns and bonuses via automated actions.

Read more
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FinnSafe

FinnSafe is a tool that clones real time data such as game and registration transactions and delivers it to a secure server for regulators to access for compliance reporting in specific markets.

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Mobile App

Finnplay’s developed a bespoke mobile application for iGaming operators allowing them to offer a gaming app with an optimised mobile experience, available to players on the Apple Store and Google Play for iOS and Android devices.

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